Cuba, an internationally renowned tourist destination for its natural, cultural and historical values, faces the challenge of increasing its efficiency to ensure the development of the tourist industry.
The Cuban archipelago stands out among the most dynamic areas for tourism in the Caribbean, with a steady flow above 2.5 million visitors every year.
Tourist professionals must face the challenge of maintaining a quality service, in keeping with vacationers’ growing demands.
Investments to increase lodging capacities and extra-hotel services also include plans to train the personnel who will directly work with tourists.
Obviously, the traditional options of sun and beach lead the broad portfolio of options that make up the island’s tourist offer.
Dozens of excellent beaches can be found throughout the country, but cities also make a significant contribution to the tourist attractions in the island.
In this scenery, Havana stands out for its traditions, architecture, culture and a Caribbean environment complemented by facilities aimed at strengthening the tourist industry.
Meanwhile, Havana’s historic heart preserves numerous museums, churches, cultural institutions and buildings dating back to colonial times, including 33,000 buildings which were constructed during the 18th and the 19th centuries.
The traditional options are combined with the increasingly requested offers of a well preserved environment including many natural, ecological and biosphere reserves, as well as protected areas and national parks.
The Cuban bird fauna includes a diversity composed of more than 350 species which can be found in the islets and keys that make up the archipelago, as well as in the forest areas of the main island, including many endemic species.
Cuba also combines recreational and leisure options with offers aimed at improving life quality in facilities where visitors can enjoy health procedures with thermal waters that exist in many places in the country.
In addition, a broad infrastructure of international clinics, drug stores, glass stores and specialized institutions offer health services in the main tourist destinations of the country.
The health infrastructure, which is ready to meet the most complex needs of human health, is composed of 280 hospitals, 400 polyclinics, 116 dental clinics and about 1,500 different health centers.